Jasmine and Echinacea

8 reviews
Rs. 284.05 Rs. 399 (28% off)
Rs. 284.05 Rs. 399 (28% off)

Are you finding it hard to fall asleep? Or waking up in the morning feeling groggy? Stress might be affecting your sleep cycle.

Bid adieu to all your sleep struggles with Ausum Jasmine & Echinacea herbal blend. Flavourful & aromatic, this one's a simple, all-natural, non-habit-forming intervention for sleep. Regular consumption of this herbal blend increases the effect of GABA (gamma-aminobutyric acid) that relieves stress & tension and improves sleep. One cup before bedtime will naturally unwind you and switch to sleep mode.

  • Improves mood by increasing the effect of GABA
  • Non-habit forming natural solution for sleep
  • No side effects. No added sugar. Caffeine-free
  • Vegetarian | Vegan | Made in India

Net Quantity - 15 Teabags Net Wt - 30 grams | Each Teabag contains 2 grams


Organic Echinacea

Organic Jasmine

Health Benefits


Have you been feeling drained and exhausted by the end of the day and even waking up groggy and irritable? Frequently being in a heightened state of stress can delay the onset of sleep and cause disturbing thoughts to occur at night. Lack of proper sleep, in turn, causes more stress. And the vicious cycle continues.

India is found to be the second most sleep-deprived country in the world. (Times of India, 2019). From weak metabolism to unexpected weight gain, lack of proper sleep can cause severe effects on our body + mind.

When you find yourself unable to fall asleep, or feel restless, brew yourself a cup of Jasmine & Echinacea floral blend. Fragrant flowers have dual functions. When ingested, they cleanse the body from within; when inhaled, have a sedative effect on the senses. Made with real, whole flowers, this aromatherapeutic sleep tonic has a relaxing effect on our body and mind. Happy sleeping!

What's so Ausum?

  • Improves quality of sleep
  • Improves mood
  • Steeps a bright yellow colour
  • Tastes naturally sweet
  • Best consumed before bedtime
  • Bioactive and easily absorbed by the body
know more

Asking Why

What to expect?

15 cups - Sets a new habit
When consumed before bedtime, body & mind start to feel more relaxed and in a meditative state to go to sleep. Jasmine shows to have a positive effect on the brain.

30 cups - Body starts to respond
Sleep efficiency is seen to improve and there is less disturbance while sleeping. Increases the effects of neurotransmitter GABA to relieve stress and improve sleep.

45 cups - Visible results
With regular consumption as part of night time routine, the memory triggers an association with sleep and naturally adjusts neurocognition to switch to sleep mode and start unwinding.

Why this format?

As Indians, our days are incomplete without tea! It's the second most popular drink in the world, after water. For centuries now, sitting down with a cup of tea and sipping it slowly has been known to clear our minds.

At Ausum, we make functional teas that play a much bigger role in your healthy diet and help you go stress-free. While the format looks like tea because it's already a part of our daily lifestyle, these beverages provide essential plant-based nutrients needed to support your lifestyle. These infusions provide the comfort we seek when we feel stressed after working long hours and feel the urge to sip on a beverage.

Sip on, stress off. It’s that simple.

Teabag with a Tale

Two of the most popular materials used to create tea bags are nylon and paper.

In hot water, Nylon teabag releases 11.6 bn microplastics that are not meant for human consumption (Source: BBC) and takes an average of 30 to 40 years to decompose. (Source: The Hindu, 2022)

Paper teabags are treated with Epichlorohydrin, a chemical that’s also commonly used as a pesticide. Just like synthetics, they release toxins when dunked in boiling water.

Made with non-plastic, plant-based corn starch, Ausum teabags steep ZERO microplastics in your tea. These plant-based bags are 100% biodegradable and decompose within 3-6 months, without a trace! So sip on and breathe easy.

Brewing Instructions

- Fill your cup with 200- 250 ml of hot water.
- Add teabag and steep for 3-4 minutes.
- Enjoy at any time of the day.

Functional teas are a great way to get some mindful minutes. Take a break from your desk, walk to the kitchen, turn on the kettle and give yourself a 2 min break while you wait to make your brew. Functional teas are calming and soothing, primarily due to their ingredients, but the physical warmth provided by the hot beverage has an emotional appeal. As the colours unfurl into your cup and the gentle aroma of natural ingredients tickle your senses, stress starts to fade away.

Ask us why

How is Jasmine effective for sleep?

Studies have found that Jasmine could help increase the effect of GABA the same amount as pharmaceutical drugs. GABA (gamma-aminobutyric acid) helps to control nervous system activity. It is a calming neurotransmitter and can help relieve stress and tension and improve sleep.

What is GABA?

Gamma-aminobutyric acid (GABA) is a neurotransmitter, a chemical messenger in your brain, known for producing a calming effect. It’s thought to play a major role in controlling nerve cell hyperactivity associated with anxiety, stress and fear.

Are there any side effects?

Made from 100% real, natural flowers, this herbal blend has no side effects upon regular consumption. There is no side effect from the consumption of Jasmine noted. It’s caffeine-free, sugar-free, chemical-free and preservative-free.

Why is sleep important?

Sleep is an essential function that allows our body and mind to recharge, making us ready for the next day. Without enough sleep, the brain cannot function properly. This can impair your abilities to concentrate, think clearly, and process memories.

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